Simple Steps To Increase Your Sales on Bonanza

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About a year ago, I set up a booth on Bonanza.com.

I import my eBay items to it almost every week so the new items that I listed will be added and the items that have sold on eBay will be deleted.

In the last year, I have sold exactly 24 items on bonanza. An average of 2 items per month
I’m grateful for these sales, the lower final value fees on this site, and the fact that there’s no listing fees. I can’t help but feel that I have the potential to make more sales on this site, especially since I have an average over 900 items on any given day.
I’ve been trying to figure out what to do to get more sales on this site. I’ve been told to “play” with the site a little bit.
So, I started adding favorite sellers and favorite items. I’ve also been making “Hand Picked Lists” of items. This increased my traffic a little bit. After creating my first hand picked list, I sold an item on the site the next day, so I thought I’d try to make more lists and play with the site a little more.
In the mean time, I got an email from Twitter telling me that they missed me……apparently I hadn’t logged in there in awhile, so when I had a few minutes later that week, I logged in. I saw several tweets from my friend of items for sale on bonanza. I asked her if she tweets everything that she lists on Bonanza.
She said that some of them are her listings, but that people also pay her to tweet for them. Hmmm………I wasn’t sure how that would work, so I thought about it for awhile and then talked to her again.
She said that she would stop by my and tweet a few of my listings so I could see how what it did for  my site views.
She tweeted six items for me that weekend. When I logged in on Monday, I could see that my views were much higher for the tweeted items. Exposure was up, but no sales.
Oh well, it didn’t hurt anything to try, right?
The next morning, I woke up to find a $117 sale purchased and paid for on Bonanza!!!! Someone had stopped by and purchased four items.
I was HOOKED!!!
I logged in and favorited some more items. I made another hand picked list and tweeted a few of my items on my own Twitter account. I emailed Brieanna  and asked her if she had any room in her schedule to tweet for me.
The next afternoon………..another Bonanza sale!!!!
I’ve made more money on Bonanza this week, than I’ve made in the last six months. I didn’t spend an extra cent on new inventory, just spent a little bit of time promoting my current items.
In my conversation with Brienna, I found out that tweeting your Bonanza inventory is essential because sites like eBay send your listings to Google for you, so while you can promote your eBay listings yourself, promoting your items from sites that don’t do as much promotion for you is where you should spend more of your effort. Also, the fees are lower on Bonanza, so you might as well encourage buyers to buy from you there :)
I’ve learned a lot about using Bonanza and Twitter successfully from Brienna, she’s been a HUGE help.
I purchased Twitter advertising from her the next day.  I chose  for her to tweet 5 of my Bonanza items on her Twitter account for a week.
The cost is extremely affordable. She has over 44,000 followers on Twitter (whew………) and a lot of her tweets get re-tweeted. While she can’t guarantee that you will get sales from  tweeting your Bonanza items, she can promise that your links will be exposed to her enormous Twitter audience.
Not only does she know what she’s doing on Twitter, she also knows what she’s doing on Bonanza, Brieanna has a Bonanza.com badge in her booth for her 500th bonanza sale (that’s right, 500 sales!)
I’ll keep you posted on what happens from this week’s Twitter exposure of my Bonanza items…….finger’s crossed……..I’m optimistic that it’s going to be a GREAT week!
Rachel

Comments

One Response to “Simple Steps To Increase Your Sales on Bonanza”
  1. Nicole says:

    This is really interesting. I have been afraid of taking the BOnanza leap simply because I have no idea if it’s worth the effort. I’ll be following you to see how it goes!

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