I Beat the Summer Slump 2012

August 29, 2012 by The Selling Sisters  
Filed under How To..., Success!, Working At Home

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At the beginning of the summer, I was busy trying to figure out how to increase my sales over the summer months to compensate for my piano students who were taking a break over the summer.

I already sold on eBay, Amazon, Bonanza, and Addoway. I  look at every possible angle to see what I could think of to increase my sales.

They were  pretty consistent.  June came and went and I was feeling good about the summer.

Almost instantly, when I made a life decision, all of my selling strategies went out the window.

I decided not to buy the wonderful house we had just moved into last fall and move across the country to live near our brother and his family.

At that point, I had about 1200 items listed in my store and I had no idea how on earth I was going to be able to move all of that inventory without it costing me a fortune. I quickly decided that the best way to take care of it was to sell it to my customers.  In 6 weeks, I went from 1200 items down to 430 items.  Yes, you read that right……..I got rid of nearly 800 items in about 6 weeks.

The majority of it sold on eBay, some of it I  sold at my moving sale.  I spent 2-4 hours a day shipping sold items.

Most days during this selling marathon I had a full USPS tote and a full plastic storage bin of packages to go out and sometimes there was still overflow packages stacked up on my porch.  I wish I had taken a picture for you, but I was in such a whirlwind of shipping, selling and packing my house that I didn’t have time to even think about taking a picture.  I shipped items out every night before I went to bed and then again in the morning before I tackled my to do list for the day.

I’ve never sold so much stuff in my life.  I don’t think my mailcarrier had ever scanned so many packages in his life either.  Although the sales were nice and I kept seeing my inventory numbers go down, it was exhausting. Selling online is a lot of work.  I’m not going to lie about that. The benefit of all of my work was that my sales over the summer paid for our entire move and then some.  Overall, I’m pleased with the results.

Some of my items sold at very decent prices.  I didn’t make very much on, or even lost money  on some items by the time I shipped them, but having my inventory cleaned out and down to a minimum was my goal. I was glad to see it all going out the door.  At one point, I had 212 positive feedback for the month.  I was stoked!  Now that I’ve seen my numbers (sales and feedback) this high, I know it’s possible, I just have to work on how to attain it on a consistent basis without having to be consumed with it for hours a day.  (I’ll keep you posted on my ideas and progress in that area.)

Here’s how I pulled it off:

1. I started  by listing things on eBay that I knew would sell for more online than at a yardsale, and I priced them to sell instead of overpricing and accepting offers like I usually do.

2.I put my entire store on sale at 20% off the first week, 25% the second week, 30% off the third week, 30% off the fourth week, 35% off the fifth week, 40% off the sixth week.

3.  I put 10-25 items on auction a day.  I tried to put similar items on auction at the same time so that when it came to shipping, I could just ship items from the same bin out instead of pulling things out from all over the garage.

A friend of mine offered to take the remaining items that were left in my inventory to store at her house and ship them out for me when they sell.  It worked out good for both of us because I gave her all of my left over shipping supplies, and I told her that anything she found in my bins that wasn’t listed in my store, she could list for sale in her store as payment for doing my shipping for me.

Total cost for me to move my business across the country: $0

Rachel

Comments

4 Responses to “I Beat the Summer Slump 2012”
  1. Nicole says:

    Rachel – I am always impressed at how well you can organize a plan
    of action and then stick to it! good for you!

  2. Heather says:

    This gives me hope that I can do this as well. I have only 100+ items online, but this gives me motivation that I can get it out of here in one month so we can move 1000 miles, and not need to move with inventory. Cheers, to a fresh start!!

  3. Leigh says:

    So will you be building inventory at your new location or are you out of the ebay business?

    I’ll be rebuilding again soon…….I’m headed out shopping this weekend :)

  4. says:

    Wow!! That’s impressive! :) I’m glad it worked out so well for you, and that you’re safely relocated now.

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