Here’s a question that comes up frequently when I’m talking to online sellers about selling on multiple venues:
How do you decide which site is best to list certain items?
This is a great question, and it’s part of the reason why I sold exclusively on eBay for several years. I just didn’t have the time to learn how other sites worked and what their customers were looking for.
Last year I dove into selling on Amazon. When I started, I went through all of my eBay items that were already listed and listed what was in the Amazon catalog on Amazon. Pretty much, that’s still what I do. I don’t go out of my way to find specific items for Amazon or eBay, I look for items to sell online and list the same item on both sites if I’m able to list it on Amazon.
Some items go quickly on eBay, other items go quick on Amazon and sit around on eBay.
Using this method of having items listed on both sites means that I have to stay on top of my inventory. As soon as it sells on Amazon, I have to take it off of eBay if it’s the only one I have, or update the quantity on eBay if I have multiples of the item.
It also means that as items sell on eBay, I have to go through my Amazon inventory and make sure it’s not still available there. (I do that about once a week since my Amazon inventory is a lot smaller than my eBay inventory.)
Using this method has been an inexpensive way for me to learn more about Amazon and what types of items sell best there. I’m not spending any extra money for inventory, it’s all items that I would spend money on for eBay anyway.
One item that I’ve done well with on Amazon is Starbucks Bearista Bears. I pick these bears up and list them on eBay and Amazon. They’re not a super fast seller, they tend to sell in spurts on both eBay and Amazon, but they are a good “fill in the blanks” sale. (Meaning, they’re not a fast turn around and they’re not consistent, but they’re a good surprise sale once in awhile.)
Another item that has been selling well for me on Amazon is Wilton cake pans. I’ve experimented with Wilton cake pans on eBay and some have sold, others have sat there and ended up in my rummage sale. Recently, I found four Wilton cake pans, new with their inserts at a garage sale for $1 each. I decided to try listing Wilton pans again. For some reason when I started listing them, I thought to myself: “I wonder if I can list these on Amazon?”
I checked and sure enough, I could sell them. I list all of my Wilton cake pans on both eBay and Amazon at $29.99+ shipping. So far, this summer, I’ve sold 4 out of the 7 cake pans I’ve listed on Amazon, and none of them have sold on eBay.
So I’m taking the same approach that I took to learn eBay to learn Amazon. Experiment and learn a little bit more each day.
Never stop learning.
I’ve been finding some great items lately, it’s always so hard for me to narrow down my favorites to five for you, so here are some new listings that I’m really excited about.
#1 These shoes are adorable. I wish they were my size.
#2 I’ve never seen a before. He’s so adorable!
#3 This is perfect for Fall.
#4 This skirt is so pretty. Corduroy with embroider and extra details. Another fabulous item for Fall.
#5 This is adorable!
In my quest to get my store inventory up to 900 items, this month, only 10 items that I listed during June sold the same month.
Partially that’s because I’m already working on listing coats, sweaters and other winter items to get ready for the season change and that’s not what customers are buying this month.
Here’s June’s list:
*Shoreshapers swimming suit
*Croft & Barrow sun dress
*Izod school uniform skirt
*Merona white top
*31 Purse (x2)
*American Girl dress
*Soybu Tank top
It’s been awhile since I’ve updated you on my selling week. Things have been a little crazy around here, which is one of the best parts of being self-employed: You can work your job around your life. I live the flexibility of it all.
I’ve been listing for myself and a couple of consignors lately on top having life throw us a few surprises. I’m also focusing on living and enjoying life with my family rather than being tied to my computer.
I’ve been trying new recipes, sewing, going to the beach, spending long weekends with family and friends and going on a few road trips.
I’m still trying to work toward 900 listings. Right now, I’m stuck at about 830. I’ve been trying to list a minimum of 5 items a day. Some days are more, some are less, but it’s Summer so it’s difficult for me to be focused on my listings.
I’ve been sending some eBay items to auction to see how they’ll do. Especially items that I have multiple quantities of.
I’m also happy with the fact that I feel like my Amazon sales are picking up. They’re no where like my eBay sales, but I’m happy to make a few hundred dollars extra a month.
Bonanza has been an interesting venue for me this summer. I had four (4) items sell there in the month of June. I don’t have a ton of time to promote my Bonanza items, so I’m happy with any sale that I get there. I consider them to be “bonus” sales.
When I first started selling on eBay, I decided to take off all of the Christmas items that I had listed in my store at the end of January and keep them in a bin to relist around September. I mean, who really buys Christmas items in the summer?
The next year, I decided to leave them listed in my store and to focus on listing items that were opposite of what the current season was. For instance, if it was July, I focused on finding items for the winter. Jeans, coats, sweaters, etc. In December, I started listing summer dresses, swimming suits, rain boots, etc.
I began noticing right away that even in December when I listed summer items, they sold. Since then, I’ve kept up this trend. I list anything that I have to be listed, but my main focus is on listing items that are the opposite of the current season and keeping everything listed all year long regardless of the season.
This summer, I’ve been surprised. I’ve sold three (3) snowflake cardigan sweaters in the middle of the summer. Who would have guessed? They were all $39.99 sales. That’s an extra $120 for the month that I wouldn’t have sold if I didn’t have them listed. One of them was a listing that I had recently put up. I remember sitting there with a snowflake sweater in my pile thinking that I was listing it to get a head start on having things ready for winter. I was surprised to see it sell for full price just a few weeks later.
My advice is to keep everything that you have listed all year long, especially Christmas items. If you have them sitting in your bin waiting to be listed this Fall, I would go ahead and list them now. You never know, you just might be surprised like I was.