This Week on eBay

October 24, 2011 by The Selling Sisters  
Filed under Ebay, Working At Home

It’s been pretty busy around here this week.

I spent the last couple of weekends cleaning out our closets, taking the Summer clothes out and putting the Fall clothes in.  Of course, I found lots of Summer items to list on eBay, and even found a few Fall/Winter things from last year to list too.

I love being able to have inventory that I didn’t have to spend any extra money on. :)

Several of the items have already sold, so that’s always exciting.

My sales have been pretty good this week, and are headed in the right direction.

One thing that I’ve been selling quite a bit of this week is sweaters.  I’ve sold several cashmere sweaters, a Quacker Factory sweater, and a couple sweaters that I had listed out of my closet.  It’s getting close to that time of year again :D

I’ve also sold a few Halloween costumes this week.

During the school year, I don’t have tons of time to list like I have during the summer, but I try to list on Monday afternoons, list a few items on Tuesday evening, Friday afternoon and evening, and I usually spend Saturday afternoon working on listings.

I work all year to get my store stocked up for this season, but I still try to get everything I can listed between now and Christmas.

Hope your week has been great!

Rachel

5 Ways to Increase Your Online Sales in May

Can you believe it’s already May?

This time of year, sales tend to really pick up for me and I’m busy trying to stock my store up for the Christmas season already :)

Here’s my top 5 tips for increasing your sales this month:

#1 Add store categories

If you already have an eBay store, I’m sure you have some store categories.

Take a look at them.  Are they general categories?  Men’s Clothing, Women’s Clothing, Toys, etc?  General categories are a good start, but I recommend adding more specific categories.  Last time I checked, a seller can have up to 300 categories in their eBay store, so you might as well use them to your advantage, right?

Look at your inventory….what do you have a lot of?  Hanna Andersson? Gymboree? Keens? Capris? Coffee Mugs? Starbucks? Games? Build a Bear Workshop? Hello Kitty?  Make categories specific to those items.  You can put each item in 2 store categories.

Look at your “other” category and see what items you could move to a different category.

#2 Maximize your listing frame

This is something that I see pretty frequently when I look at people’s eBay stores.  They aren’t taking advantage of the listing frame.  There are so many setting in “manage my store” that you can change to maximize your efforts.  These are all things you’re paying for as part of having an eBay store, so why not use them to increase your sales?

The listing frame is the colored frame around the top and side of your description that matches your store design.  Many people don’t know that you can add your store categories, search box and sale items to your listing frame.  That way, when people come to your store looking for an item and they get an idea, they can easily search your store from any of your listings.  They can also see that you’re running a store sale and click that link to access all of the items you have on sale.

To maximize your listing frame:

Click on “manage my store”

Click on “listing frame”

Check the “Store header and left-navigation category list (first 30 categories that contain items)”

Scroll down to: Customize your store listing header and check the boxes for adding a search box, link to items on sale, store logo, and any other boxes you want to check (I have all of them checked)


#3 Analyze your shipping costs

I see a lot of high shipping costs when I click on listings.  Some sellers choose to use calculated shipping, some use flat rate shipping. I use flat rate shipping.  I live on the West Coast, and  don’t find that shipping costs vary that much, so I go with flat rate.

A lot of times when a seller uses calculated shipping , it tells me that shipping for an item like a shirt is $10.85.  I know for a fact that it could be shipped out for $4.99 or less.  So, if you use calculated shipping, make sure your costs are accurate, you don’t want to lose sales to certain parts of the country because your calculated shipping costs are set too high.

#4 Clean out your DVD’s & VHS

I can already hear you asking “Do people still buy VHS?”

The answer is “Yes!”  I wouldn’t go out and buy all the VHS you can find, but if you have some around the house that you don’t watch or want anymore, sell them on eBay.  Some VHS sell for higher prices than others.  I’ve sold some of them at unbelievable prices because if a certain movie or cartoon didn’t come out on DVD, then the VHS are getting harder and harder to find.  Some may only sell for $2.99 or $3.99, but that’s more than you’d get if you donated them, gave them away or sold them at a yard sale.

As far as your DVD’s take a look through them, anything you don’t want or need, list on eBay.  Most of the time, you can find your DVD by typing in the bar-code or the name of the title when you’re listing it so you don’t have to take a picture of it.

#5 Start stocking your store for Christmas

I know it’s only May, but in the scope of things you don’t have very much time until the Christmas selling season starts.  You want this to be your best yet…..right?  Between now and September/October, you have a very busy summer ahead of you.  By starting to prepare your store for Christmas now, you’ll take the stress and the burden off of trying to get it ready in September. Think of all of the sales you can make in the mean time if those items are listed.

When I say “stock your store for Christmas” I don’ necessarily mean that it has to be items that are specific to Christmas.  I’m talking about items that will sell at Christmas.  New items, items with tags, winter clothes, shoes, boots, DVD’s, toys, you name it.  Start listing it now……you may even be surprised at what sells even before the Christmas buying season starts.

Rachel

Get Ready For Christmas, Don’t Forget to Decorate Your Store

Today’s bright idea comes from my friend .

She suggested the other day to decorate your eBay store for Christmas, and I had some extra time, so I decided to get into the spirit.

It took me about 45 minutes to 1 hour last night to change my colors and graphic around, but is all ready for holiday shoppers.

Here’s a word from Michelle and how to change your store colors for the occasion:

When you walk into the local mall in your community, doesn’t it lighten your mood just a touch to see the Christmas decorations?? Forget the crowds and confusion and noise, just think about the beautiful scene in front of you as you enter the courtyard of the atrium.. Gorgeous right???

The holidays are here whether you like it or not and the shoppers are coming in droves…. Have you thought about how your store appears to them when they click on you??

Does the screen open to a drab, boring everyday scene? OR worse yet are they looking at a summer and 4th of July themed store?

Come on everyone we have 51 days until Christmas and this is our time to shine and SELL, SELL, SELL.. So let’s get these stores looking inviting and festive. It is very easy to do and makes a world of difference.
If you are unsure how to go about this here are some simple directions..
From My eBay go to Account tab
then scroll down to Manage my store
On left under Store Design click on Display Setting
Go to Theme and Display: Store theme and click on right side Edit current theme
You can change all colors here on your exisitng layout.

Next to change your picture, if you choose
Manage My store..Display Settings..Edit Basic Info
Go to Store Logo and click either the second or third button which ever way you have your Christmas picture to be imported. I made mine in photobucket and used the 2nd option.
When finished click save…
I coordinated my picture and colors, call me uptight… :-)

I hope this helps you make your store a more welcoming and festive place to shop…
Happy Holidays and Merry Christmas.. remember also not everyone celebrates Christmas. I did stick with the more traditional Christmas look myself, but I try to avoid screaming Christmas every 5 seconds. There are our Jewish friends and the Kwanzaa crowd, etc…. That being said.. MERRY CHRISTMAS……

Thanks again Michelle!  You can stop by and see how it’s decorated.

Rachel

Don’t forget your Etsy shop!

To change the look of your Etsy shop:

1. Click on Your Etsy

2. Along the left side, find Shop Info and Appearance–this is where you change your banner image.

3. To change the featured items–items that show up at the top of your store page–click on the featured items under items on the left side of “your Etsy”. You can re-arrange items you’ve already chosen to feature here.

Otherwise go to “your Etsy” and look at your items currently for sale. Click on the star to the right of each listing you want to feature. Then go back to the “featured listing” link to arrange them in the order you prefer.

Lizzie

Thrifstore Item to Look For~Tacky Christmas Sweaters

September 29, 2010 by The Selling Sisters  
Filed under Ebay, Finding Inventory

This one is a fun thing to look for~

Apparently lots of people have parties and you win prizes for wearing the ugliest Christmas sweater you can find.

Please don’t be offended if you like the sweaters–just think about a new angle to add to your store.

So far I’ve found one really really ugly Christmas sweater for $1 and it sold for $18.99. They seem to go in the $15 to $29 range so don’t spend much on them.

Have fun!

eBay completed search for

Lizzie

Poll~Christmas/Holiday Selling Season

September 1, 2010 by The Selling Sisters  
Filed under Polls

Are you ready for the Christmas and holiday selling season?
Yes
No
Huh?
I’m organizing but not ready yet

  
pollcode.com free polls

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