Online Selling Tip of the Week

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Here’s a simple tip for you this week that can increase your sales without even listing any more inventory :)

Go global! Expand your potential selling audience by offering international shipping options on your listings.

You can edit your items in bulk to include international shipping, so it will only take a few minutes to update all of your inventory.

When you edit individually or in bulk, you can choose which countries you will ship items to.  You can print international shipping labels directly from eBay, or by using S (that’s what I do because your label and customs form all print out on the same half sheet and you can just peel it off and stick it on your package.)

Rachel

This Week on eBay

This has been a monumental week for me. I’m working on scheduling students for summer piano lessons and trying to increase the number of listings in my store so that  income from online sales can help to make up the difference. Not all of my students take piano lessons over the summer.

I was able to get my eBay inventory up to 1,150 items……..whew!

It’s a lot of work. I’m hoping to push myself to keep listing these next few weeks so I can take a little time off from listing this summer and just “coast” for a little while. I’d like to start maintaining as close to 1,200 items as I can since the Christmas buying season is just right around the corner.

Once again, I had sales on Amazon, and Bonanza this week too. My Bonanza sales are starting to become more consistent.

One thing that I’m planning to focus on over the summer is listing more on Amazon. I’ve been having about 2 sales a month on Amazon, and while I count any non eBay sale as a bonus, I’d like to work on increasing sales there. It seems to me like the fees on Amazon are a little higher than they are on eBay though.

I signed up for a membership on Bonanza.com. I  used the free version of it previously, so I’ll have to play around with the site  to see if the membership benefits help my sales.

My garage got cleaned and organized on Friday……..it feels good to have everything put away and have a clean garage :)

Rachel

Simple Steps To Increase Your Sales on Bonanza

About a year ago, I set up a booth on Bonanza.com.

I import my eBay items to it almost every week so the new items that I listed will be added and the items that have sold on eBay will be deleted.

In the last year, I have sold exactly 24 items on bonanza. An average of 2 items per month
I’m grateful for these sales, the lower final value fees on this site, and the fact that there’s no listing fees. I can’t help but feel that I have the potential to make more sales on this site, especially since I have an average over 900 items on any given day.
I’ve been trying to figure out what to do to get more sales on this site. I’ve been told to “play” with the site a little bit.
So, I started adding favorite sellers and favorite items. I’ve also been making “Hand Picked Lists” of items. This increased my traffic a little bit. After creating my first hand picked list, I sold an item on the site the next day, so I thought I’d try to make more lists and play with the site a little more.
In the mean time, I got an email from Twitter telling me that they missed me……apparently I hadn’t logged in there in awhile, so when I had a few minutes later that week, I logged in. I saw several tweets from my friend of items for sale on bonanza. I asked her if she tweets everything that she lists on Bonanza.
She said that some of them are her listings, but that people also pay her to tweet for them. Hmmm………I wasn’t sure how that would work, so I thought about it for awhile and then talked to her again.
She said that she would stop by my and tweet a few of my listings so I could see how what it did for  my site views.
She tweeted six items for me that weekend. When I logged in on Monday, I could see that my views were much higher for the tweeted items. Exposure was up, but no sales.
Oh well, it didn’t hurt anything to try, right?
The next morning, I woke up to find a $117 sale purchased and paid for on Bonanza!!!! Someone had stopped by and purchased four items.
I was HOOKED!!!
I logged in and favorited some more items. I made another hand picked list and tweeted a few of my items on my own Twitter account. I emailed Brieanna  and asked her if she had any room in her schedule to tweet for me.
The next afternoon………..another Bonanza sale!!!!
I’ve made more money on Bonanza this week, than I’ve made in the last six months. I didn’t spend an extra cent on new inventory, just spent a little bit of time promoting my current items.
In my conversation with Brienna, I found out that tweeting your Bonanza inventory is essential because sites like eBay send your listings to Google for you, so while you can promote your eBay listings yourself, promoting your items from sites that don’t do as much promotion for you is where you should spend more of your effort. Also, the fees are lower on Bonanza, so you might as well encourage buyers to buy from you there :)
I’ve learned a lot about using Bonanza and Twitter successfully from Brienna, she’s been a HUGE help.
I purchased Twitter advertising from her the next day.  I chose  for her to tweet 5 of my Bonanza items on her Twitter account for a week.
The cost is extremely affordable. She has over 44,000 followers on Twitter (whew………) and a lot of her tweets get re-tweeted. While she can’t guarantee that you will get sales from  tweeting your Bonanza items, she can promise that your links will be exposed to her enormous Twitter audience.
Not only does she know what she’s doing on Twitter, she also knows what she’s doing on Bonanza, Brieanna has a Bonanza.com badge in her booth for her 500th bonanza sale (that’s right, 500 sales!)
I’ll keep you posted on what happens from this week’s Twitter exposure of my Bonanza items…….finger’s crossed……..I’m optimistic that it’s going to be a GREAT week!
Rachel

This Week on eBay

February 21, 2012 by The Selling Sisters  
Filed under Ebay, Working At Home

This week on eBay has been……..interesting to say the least. Lots of exciting things going on!

I’ve been listing like crazy to get my store back up to the 1,000 item mark since Christmas sales always accumulate faster than I can list.

I’m getting close, but still not quite up to that mark…..I was as high as 994 this week, but I sold items (YAY!) and that brought my inventory numbers down.

I’ve tried a few things to see if I can increase my selling numbers this month.  I’ve heard from some people that if you put your store on vacation, when it comes off of vacation, the search engine on eBay sees your items as new items and it will spark sales.  I thought I’d be open minded and give it a try, but I’m still not endorsing this idea……the three days I had my store on vacation, I was lucky to sell $25 each day, so I’d say that I feel it hurt my sales more than helped them, but at the same time, anything’s worth a try, right?

I sold another talking ET plush!!!  This one sold for $70 and is already paid for……I’m always amazed at how much plush items can sell for!

My brain is constantly churning and working on ideas to increase my income over the summer since close to half of my piano students take a break for the summer months, and I still have a house payment and utilities to pay.

Obviously, my eBay sales will play a huge role in generating income for my family over the summer months, but I’m also working now on some other ideas I have that will increase those numbers to take the place of my missing piano students those months.  I’m entertaining the thought of branching out to sell on another large venue in addition to eBay…….I’ll talk more about that later, as I learn more about it and walk down that road, I’ll share it with you.

In the mean time, I’m trying to finish up my last minute tax prep and hope to have my taxes filed by the end of this month……which is always a huge relief!

Rachel

5 Ways to Increase Your On-line Sales in November

#1 Learn about a new product

You know the old saying “If you do what you’ve always done, you’ll get what you’ve always got”

I think it’s a pretty true statement.  If you want something to change in your online business, you’re going to have to do something different than you’ve done before.  Sometimes, that means breaking into a new line of products.  Keep learning new brands, new types of products to sell, and don’t be scared to give it a try.  The sky’s the limit.

#2 Join an online selling forum

There are lots of great online selling forums out there, one of my faves is .  You can discuss everything about selling online (We talk about more than just eBay), bounce ideas off of each other, and get some new ideas.  If you’re not comfortable discussing, join anyway and read what other people are saying about selling online.

#3 Now is the time to list

I know that I talk about listing all the time, and sometimes I feel like a broken record, but right now is the time to get it listed.  If ever there was a time to take a break from listing, it’s not now.  During this time of the year, my items seem to sell just as fast as I can get them listed, so even if you have to put shopping on hold for now to list what you have waiting to be listed, go for it!

#4 If you have a premium store, automate emails and feedback

Here’s one of my favorite things about having a premium eBay store……I can automate feedback!

Every time a customer leaves a positive feedback for me, my store is set to randomly leave them one of five feedback statements that I’ve already chosen.  It’s a HUGE time saver for me, and is one less thing to think about.  You can also set your store to automatically send an email to customers when you ship out their item.   Love it, Love it, LOVE it!

#5 Increase your pricing

I know this might sound a little odd to some of you, but sometimes, if you don’t price your items high enough, they won’t sell.

If you can make a few more dollars per item, you’ll make more money and do less work.  Take a look at your inventory and consider increasing your pricing.  Sometimes an item marked $19.99 will sell better marked $21.99 or $24.99.

When I first started selling on eBay, yes my items sold, but they could have sold for a lot more money.  I felt like $14.99 or $19.99 was a lot to price an item at and I would price a lot of things at $9.99.  Now a few years older and wiser, my prices are much higher than $9.99, and instead of making a few hundred dollars of profit a month, I’m starting to make a few thousand dollars of profit a month.

Rachel


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